Microsoft is about to unleash a new version of Windows that is aimed squarely at consumers, but it’s not going to be an easy task.
Microsoft’s new operating system will be aimed squarely toward consumers, according Microsoft’s Satya R. Nadell.
The company’s chief executive said Tuesday that Microsoft is planning to launch Windows 10 for phones in the second half of 2017, a strategy he described as a “new Microsoft,” not a “next Microsoft.”
Microsoft is planning “a new Microsoft,” NadeLL told a conference call.
“We want to make sure that it’s a new Microsoft that people love, that they want to use, and that they understand how it works,” Nidell said.
He also said Microsoft will offer Windows 10 as a free upgrade to Windows 8 and Windows 7 customers, with the company providing a 30-day trial period.
Nadell’s comments come a day after he and other top executives told reporters that Windows 10 was in fact a “major milestone” in Microsoft’s efforts to bring consumers “back to the web” and “bring back the cloud.”
The new operating systems will be available for download starting in the third quarter of this year.
The goal, said Nadellan, is to make Windows 10 a “normal” operating system that people can download and use.
“We’re going to bring this new Microsoft in a new form that people will love, so that we can be proud of that,” Nodell said during the conference call, adding that “the way we make Windows is the way we have been.”
Narell added that Microsoft’s focus on phones is a natural extension of the company’s efforts in that area.
Windows 10 for smartphones will not be an entirely new operating program, he said, but will be a “significant improvement” to the existing desktop version.
The company has also announced plans to build a “cloud-first” version of its apps and services, which Nadello said will allow users to access cloud services like Microsoft Office 365 on their smartphones and tablets.
Earlier this month, Microsoft also announced a new Windows app for Xbox that will allow Xbox Live users to “create your own game” and play with friends.
The new Microsoft operating system is also slated to be released alongside Windows 10 in the fourth quarter of next year, with Nadebell telling investors Tuesday that the new operating environment will be “very important” to Windows 10.
“It’s very important that we deliver a great experience for people,” Naidll said at the conference.
“But it’s also important that people have access to the most current software that’s on the market and the best way to do that is with Windows.”
Nadella also said Tuesday Microsoft will work to make its software more “useful” to consumers in the long term.
“This is the future of computing,” he said.
“We want the best possible product for the best customers.
We want to build it into the fabric of our company.”